VIP FISH AI · Teach a business to fish. With AI.

AI makes mistakes. JARUS catches them.

We simplify AI to get useful work done. Start with one job, agree what a good result looks like, and check the work before you decide what happens next.

AI avatar and AI-generated voice.

An animated portrait of Andy Jones with grey hair and a beard, wearing a black shirt against a dark background. The avatar looks towards the camera and introduces itself as an AI-generated representative.

Read the introduction

Alright, I'm Digital Andy from VIP Fish. I'm an AI-generated representative.

Digital Andy

AI avatar of Andy Jones.

Meet the digital face of VIPFish. Andy Jones runs the business; Digital Andy is his AI avatar.

Bring us one task you want to make easier. We agree the work, do it and show you what changed.

One place to startWebsites · Operations · Research · Media · AIChoose your next step ↓

Clear help. Clear prices.

Start small. See what works.

No complex software purchase. We agree the job and the deliverable before you commit to paid work.

FREE CONVERSATION

£0 · Business Snapshot

Tell us where work gets stuck. We help define one useful next step.

See what you get →
ONE PROBLEM

£250 · Focused Teardown

Get a written review of one agreed issue and practical recommended fixes.

See what you get →
GET THE JOB DONE

Custom work · Written quote

Website fixes, booking journeys, admin, content, research, AI pilots or something else. Agree one useful deliverable and its price.

See the full service menu →

Useful work. A second look.

What do JARUS and CSS do?

HireAGI develops the skills and roles for the job. JARUS coordinates the work and its checks. CSS sets the permissions and evidence requirements. You keep the important decisions.

JARUS / Work and checks

Check the result before acting.

JARUS is designed to send a defined job to the right worker, have the output checked separately, and return it for correction when the checks fail. Unresolved questions stay visible for review.

Explore JARUS →

CSS / Codex Sovereign Systems

Set the limits. Keep the evidence.

CSS defines who may decide, what actions are allowed and when work must stop for approval. Its standards and templates specify the record needed to show what was proposed, checked and authorised.

Explore CSS →

JARUS and CSS are technical foundations in development. A passing check is evidence about that check; it does not authorise sending, spending or publication.

Hospitality Heroes · for restaurants, bars, hotels & venues

More interest is useful when the next step works.

Find follows one route from a post or listing to an attempted booking. You receive a findings note and practical priorities. Fix makes one separately agreed change and shows the before and after.

Written scope and quote for each job. No extra bookings are promised.

01 / FOLLOW THE JOURNEYWhere does it break?

Start with the page, listing or booking route your customer actually uses.

02 / AGREE THE CHANGEWhat would make it clearer?

Choose one practical fix, with the scope and approval agreed first.

03 / CHECK THE RESULTWhat changed?

Review the before and after, the checks and anything still to prove.

The VIPFish work map

How it all works together.

One business problem becomes an agreed job, checked work and a result you can review. Here is how the business and the developing technology fit.

  1. Your problem

    Start with a public link or a short description. Tell us what you want to happen instead.

  2. An agreed VIPFish job

    Andy agrees the scope, deliverable, inputs, timing, price and checks. You decide whether to proceed.

  3. Work, then checks

    Verified payment opens the job and intake. Your brief and permissions guide the work and its checks.

  4. Your result and handover

    Review the deliverable, what changed, the checks and anything still to prove. Accept it or identify changes against the scope.

The services match the job.

Websites, operations, research, content and media, or a scoped AI workflow. The offer states what is available and what is still being developed.

Hospitality Heroes: our first defined route.

Find follows one route towards a booking and returns a findings note. Fix makes one separately agreed change and checks the result.

Developing technology, supporting the same purpose.

HireAGI includes role designs and prototypes. JARUS and CSS are in development. Today’s VIPFish service delivery does not depend on their release.

ROLE DESIGNS & PROTOTYPES

HireAGI

Develops AI skills and roles around a defined job, with boundaries and checks.

Explore HireAGI →

IN DEVELOPMENT

JARUS

Designed to coordinate work, check it separately and return it for correction. It cannot guarantee every error is caught; human review remains essential.

Explore JARUS →

IN DEVELOPMENT

CSS

Defines permissions, human decisions and the evidence needed for review. A passing check alone does not authorise an action.

Explore CSS →

Andy stays accountable.

Andy Jones owns the customer commitment. You control the agreed scope, access and decisions.

The purpose: return time to people.

Make useful technology easier to access. Time and cost savings are goals to measure with you.

The wider VIPFish portfolio

Find your starting point.

Hospitality Heroes is our first defined Find and Fix route. The wider portfolio covers different people and industries, with the stage of each service or idea made clear.

Meet the founder

Useful help. Someone accountable.

Andy Jones has more than 25 years in blue-chip operations and transformation, including leading 650 people on the British Army’s Ajax armoured vehicle programme at General Dynamics UK. He agrees each customer commitment and keeps the work focused on a result you can inspect.

About Andy & VIPFish →
OUR PURPOSE

Return time to people. Make useful technology easier to access.

Start a conversation

What would you like to improve?

Tell us the task, the problem and the outcome you want. We will help you choose a realistic next step.